Bridal & Special Occasions Makeup

Module 1: Face Makeup

• 1.1 Preparing the skin
• 1.1.1 Cleansing
• 1.1.2 Exfoliating & Toning
• 1.1.3 Hydrating
• 1.2 Sunless Tanning
• 1.2.1 What are the options?
• 1.2.2 Application best practices
• 1.3 Face Makeup
• 1.3.1 Different foundation finishes
• 1.3.2 Different foundation formulas
• 1.3.3 Concealer
• 1.3.4 Powder
• 1.4 Foundation Application
• 1.4.1 Brushes – What type to choose?
• 1.4.2 Sponges – What type to choose?

Module 2: Eye Makeup

• 2.1 Defining the eye shape
• 2.2 Application tips for each eye shape
• 2.3 Eyeshadow
• 2.3.1 What are the different eyeshadow finishes?
• 2.3.2 Warm vs. cool tones
• 2.3.3 Bridal eyeshadow color palette
• 2.4 Eyeliner
• 2.4.1 What are the different types of eyeliner?
• 2.4.2 Application techniques for each eye shape
• 2.5 Mascara
• 2.5.1 Choosing a mascara formula
• 2.5.2 Mascara wands and their results
• 2.6 False Lashes
• 2.6.1 Different last shapes, and how to choose the right one
• 2.6.2 How to apply false lashes

Module 3: Lips, Cheeks & Brows

• 3.1 Lip Products
• 3.1.1 Lipstick Types
• 3.1.2 Lip liner – how to apply and use effectively
• 3.1.3 Lip gloss
• 3.2 Cheeks
• 3.2.1 Blush color and application
• 3.2.2 Bronzer finishes
• 3.2.2.1 Effective contouring techniques
• 3.2.3 Highlighter – liquid, cream or powder?
• 3.2.3.1 How to apply highlighter for brides
• 3.3 Eyebrows
• 3.3.1 Eyebrow grooming basics
• 3.3.2 Tools and products to fill in different brows

Module 4: Special Considerations For Weddings & Events

• 4.1 Photography
• 4.1.1 Face makeup and photography
• 4.1.1.1 Foundations that don’t reflect in photos
• 4.1.1.2 Face shaping with makeup for photos
• 4.1.2 Eye makeup and photography
• 4.1.2.1 Shimmer vs. matte in photos?
• 4.1.2.2 Eye enhancing tips for photography
• 4.2 Lighting
• 4.2.1 Makeup for natural lighting
• 4.2.2 Makeup for artificial lighting
• 4.2.3 Makeup for stage lighting
• 4.2.4 Makeup for dim lighting
• 4.3 Durability
• 4.3.1 How to prep the skin to help makeup last
• 4.3.2 Primers
• 4.3.2.1 Facial primers
• 4.3.2.2 Eye primers
• 4.3.2.3 Lip primers
• 4.3.3 Finishing Sprays

Module 5: Bridal & Special Occasion Makeup As A Business

• 5.1Finding clientele
• 5.1.1 Wedding boards, websites and other resources
• 5.1.2 The importance of referrals
• 5.1.3 Creating a portfolio
• 5.2 Preparing for the big day
• 5.2.1 How to work with a bride prior to her wedding
• 5.2.2 Color palette and theme understanding
• 5.2.3 Consultations and trial runs
• 5.2.4 Should you charge a deposit?
• 5.3 Creating your kit
• 5.3.1 Makeup essentials
• 5.3.1.1 Kit essentials – face makeup
• 5.3.1.2 Kit essentials – eye makeup
• 5.3.1.3 Kit essentials – lip & cheek makeup
• 5.3.2 Tool essentials
• 5.3.2.1 Kit essentials – brushes
• 5.3.2.2 Kit essentials – Tools & Accessories
• 5.3.2.3 Kit essentials – Applicators & disposables
• 5.3.3 Hygiene and sterilization basics
• 5.4 Managing event day
• 5.4.1 Working with the bridal party
• 5.4.2 Professionalism during events
• 5.4.3 Payment
• 5.5 Growing your business